The Group

Asha Enterprises LLC > The Group

With a legacy of 40 years covering a diverse range of business interests locally and regionally, Asha Enterprises has grown to be a major force in the Sultanate of Oman. The company’s unwavering commitment to meeting the demands of its customers over the years, and it’s understanding of the nation and its changing culture, has given Asha Enterprise an edge in the market. Built on a foundation of trust, expertise, dynamism and entrepreneurial spirit, Asha Enterprises is part of the renowned Ajit Khimji Group LLC.

Over the years, Asha Enterprises has expanded its presence across retail, projects and communication. The company’s retail footprint extends from award winning restaurants, international rent-a-car operations, elegant furniture solutions and the world’s leading bookstore brand. The Project teams caters to both institutional and customer segments covering services ranging from advanced security solutions and interior décor. The Group’s communication arm include one of the country’s leading advertising agency, offering integrated strategic, creative, media and digital solutions.

BOARD OF DIRECTORS

AJIT G. KHIMJI
Chairman

UMESH A. KHIMJI
CEO

DHARMESH A. KHIMJI
MD- Operations

RISHI A. KHIMJI
MD- Business development

MANAGEMENT

RISHI A. KHIMJI
Managing Director

SANJAY MISTRY
Group Financial Controller

MOHAMMED NASSER AL ABRI
Group HR Manager

COMPANY STRUCTURE

RETAIL

  • Mumtaz Mahal Restaurant
  • Woodlands Restaurant
  • WHSmith
  • Europcar
  • Travelex

 

PROJECTS

  • Majan Security Systems

 

 

 

 

COMMUNICATIONS

  • Havas Worldwide Muscat
  • Paradigm Communications